Five engagements, three sectors, one pattern: structure first, results that hold second.
Kiambu County, Kenya, 2018–2019
Redesigning Research Methodology Lifts School Attendance from 25% to 60%
25% → 60%
School Attendance
9% → 25%
Enrolment Increase
As a Research Project Consultant, I identified a critical methodological gap partway into a study assessing the impact of climate change on school attendance among autistic learners in Kiambu County. A purely quantitative approach risked producing inaccurate data given the diversity of learning disabilities among the children being studied. I proposed and led a shift to a mixed-methods design combining quantitative data with photographic and video documentation. The resulting evidence proved persuasive enough to bring the county government directly into addressing the issues identified.
Read the Case StudyBoston, Massachusetts, 2021
Timezone-Aware Delivery Lifts Brand Engagement 25% and Revenue 15%
25%
Brand Engagement Increase
15%
Revenue Increase
As Digital Marketing Manager and Project Consultant at Immaculate Homecare Services, I led a Car Parade campaign honouring healthcare professionals and caregivers across Boston during the COVID-19 pandemic, while doubling as a strategic positioning effort to potential clients being discharged from those facilities. Based in Kenya while the project team and stakeholders operated from Boston, I identified a significant timezone risk early in planning. I restructured the team's working windows and built detailed MS Project timelines to close the communication gap before it caused delays. The campaign shipped two weeks ahead of the original planning timeline and went on to earn substantial earned media.
Read the Case StudyGlobal, Remote, 2026 – Present
Strategic Pivot Positions Live Peace for a 100+ City Global Partnership
50 → 100
City Participation Goal
100+
Cities Targeted
As a volunteer Project Manager at Live Peace, I am currently leading efforts to organise global celebrations for World Peace Day on September 21, with an objective of doubling city participation from 50 to 100 cities. When city councils proved unable or unwilling to commit given competing priorities, I led a shift in strategy toward event organisers already running cultural events, concerts and social gatherings. That pivot has generated strong momentum, including active discussions to position Live Peace as the official global music event organiser for the International Peace Alliance.
Read the Case StudyBoston, Massachusetts, 2020–2023
KPI Dashboard Overhaul Lifts Campaign Efficiency 19% and ROI 23%
28%
Marketing Performance Increase
23%
ROI Increase
As Digital Marketing Manager and Project Coordinator at Immaculate Homecare Services, I directed end-to-end digital projects for a home care provider whose marketing performance had no consistent way of being measured against outcomes. I built KPI dashboards and reporting frameworks from the ground up, giving leadership a single, reliable view of what was and was not working. I then used that visibility to optimise multi-channel campaigns through ongoing performance analysis rather than one-off guesswork. The reporting discipline became the foundation for every campaign decision that followed, including the Car Parade initiative.
Read the Case StudyIndependent Practice, 2014–2020
Scaling a Freelance Research Practice to 200+ Client Projects Without Losing Quality
200+
Client Projects Delivered
5+ Years
Independent Practice
As an independent Research Project Consultant for over 5 years, I built a freelance practice that delivered more than 200 client projects, including research reports, grant proposals and feasibility studies, without letting volume erode quality. Every engagement ran through the same disciplined structure: a proposal, a budget, a Gantt chart and a milestone tracking system. I coordinated small project teams where assignments required more than one person, holding scope, timeline and quality steady across every engagement. The practice became a repeatable model rather than a series of one-off wins.
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